Community Event Consulting
Corey Heyman · Founder & Producer, Coco Market
This is for you if you've got an event idea and you're not sure where to start — or you've started and things feel overwhelming. I've built Coco Market from scratch over 4.5 years, and I help people like you do the same thing with a lot less guesswork.
About
I built Coco Market from a small idea into one of South Florida's most established free community wellness markets — running monthly since 2022. Every system I teach has been tested across 60+ real events.
I know what makes people feel something at an event, and what falls flat. I know what keeps vendors coming back and what drives people to show up month after month. If you're starting a community event, I can help you do it with intention.
What I help you do
Turn a vague idea into a clear, executable concept
Build the right vendor mix and a pricing structure that works
Set up logistics and day-of flow before they become problems
Create systems that keep things organized as you grow
Show up to your first event feeling prepared, not overwhelmed
Get hands-on support on the day of — if you want it
Coco Market in Action
60+ events · South Florida · Since 2022 · cocomarket.org
Packages
Three ways to get support — from a single clarity call to a fully built-out event operation.
Strategy Session
$250
60 minutes
You have an idea and want honest, experienced eyes on it before you commit.
You leave with: honest direction and a clear next step.
Event Blueprint
$650
Two calls + written playbook
You're ready to move forward and want a real plan — not just advice.
You receive: a custom Event Playbook as a written Google Doc, delivered within 5 business days.
Launch-Ready Setup
$1,500
Full backend built
You're launching soon and need everything built — not just planned.
You receive: your Event Playbook plus a complete vendor operations toolkit — ready to use on day one.
Add-Ons & Extras
Coco Market Feature
One dedicated Instagram post + stories to 24k South Florida followers, plus flyers at the Welcome Tent. Available to consulting clients only.
$500
Vendor Introductions
Access to my curated South Florida vendor network with warm outreach guidance. You're not just getting a list — you're getting my name behind it.
$350
Event Day Hotline
Live phone or text support while your event is running. For when something goes sideways and you want someone who's been there. Min. 2 hours.
$125/hr
in person
$75/hr by phone
Founder's Inbox
10 email exchanges valid for 60 days after your session. Bring your real questions — vendor decisions, logistics, copy, last-minute doubts. Responses within 48 hours.
$400
Recommended Bundle
Event Blueprint + Coco Market Feature + Founder's Inbox
Save $200 when you bundle
$1,350
FAQ
Do I need to have a venue or date already?
Nope. Most people come to me with just an idea — sometimes not even a fully formed one. We can figure out location, timing, and everything else together. That's kind of the whole point.
I've never done anything like this before. Is that okay?
That's exactly who I built this for. You don't need event experience — you just need the idea and the drive to make it happen. I'll handle the knowledge gap.
Do you only work with wellness events?
Not at all. My background is in wellness markets, but the fundamentals of running a great community event — vendors, logistics, flow, marketing — translate to any kind of gathering. Farmers markets, pop-ups, art fairs, community festivals — I can help.
Do you work with people outside of South Florida?
Yes — most of my consulting work is done remotely over calls and Google Docs, so location doesn't matter. The Vendor Introductions and Coco Market Feature add-ons are South Florida specific, but everything else works anywhere.
What's the difference between the Strategy Session and the Event Blueprint?
The Strategy Session is a single call — great if you're in early stages and just need honest direction before committing to anything. The Event Blueprint goes deeper: two calls plus a full written plan you can actually execute from. If you're serious about moving forward, the Blueprint is where most people start.
What does a session actually look like?
We get on a call, I ask you about your idea, your goals, your timeline, and your resources — and then I tell you what I honestly think. No fluff, no generic advice. You'll leave knowing exactly what to do next and what to watch out for.
Can I see what Coco Market looks like?
Yes — head over to cocomarket.org or find us on Instagram. Four and a half years, 60+ events, and we're still going strong. That's the proof of concept behind everything I teach.
Book a call
Start with a free 15-minute intro call. We'll talk through your idea, figure out which package makes sense, and make sure we're a good fit before you commit to anything.